by David Mortaz | Aug 17, 2022 | Social Media Marketing
Blame the jockey not the horse in Facebook Ad conversions Facebook is a powerful horse when it comes to generating a huge number of impressions and relevant clicks. In fact, the latest video data just released is staggering where more than 1 billion video views happen...
by David Mortaz | Aug 17, 2022 | Leadership, Procurement
So you want to be a Chief Procurement Officer (CPO)? It was 1996 when I met Duane Zitzner EVP of Personal Systems Group. HP was being challenged by the upstart Dell and all the resellers complained that it was easier to work with Compaq than HP. The challenges that...
by David Mortaz | Aug 16, 2022 | Social Media Marketing, Technology
Here’s how to fix Facebook Events App Several weeks ago we used Facebook Events to help a B2C company market their Wine Tasting Event in California using Facebook Events. And the problems start early with the user interface and upload of the creative images you...
by David Mortaz | Aug 16, 2022 | Social Media Marketing, Technology
Top 9 secrets to success with Facebook Ads We have been working with Facebook Ads in B2C verticals where our clients include the Automotive, Cosmetics, and Hospitality sectors. Each client has unique business processes inside their building that makes conversion and...
by David Mortaz | Aug 16, 2022 | Ai, Technology
Reach retail buyers with this Facebook Messenger BOT I drank the Facebook Cool-Aide in 2014 when I was consulting at the company’s headquarters in Menlo Park. Facebook has a unique program called DogFooding that offers each employee $250 of monthly Ad Credit for...
