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What has changed on Google’s Search Algorthym
It’s a given that all small businesses—no matter their size or industry—must have a website. That’s how most consumers discover businesses—by searching for them on one of the search engines. Realistically, Google dominates search, with an 87.8%...
Top 10 mistakes to avoid as an entrepreneur
I was part of an startup in 2012 and sold our Design Collabotion software to a global Contract Manufactuing firm. I had arranged a meeting to inorudce our CEO to the CTO of this company where our software was viewed as a strategic tool to grow...
How to build a SEO Strategy
Are you looking to create an effective SEO strategy? Do you want to know how to make an SEO plan that will help increase your website's visibility and organic traffic? If so, then this post is for you. Here, we'll share some tips on building an SEO...
How your candidate sourcing solution is chasing away talent
Are you using Jobvite, Taleo, or a home-brewed applicant for sourcing talent? Are you tracking the bounce rates on this application? Well, you should since some of these candidate sourcing solutions are designed so poorly that they are chasing away...
What ISIS can teach US Central Command about Content Marketing
Like most Millennials, I get my honest news from Comedy Central. So, I was really shocked when Jon Stewart mentioned that US Central Command is using flyers (yes, printed content) to combat ISIS's full-blown Social Media campaigns! I was not only...
Skill Assessments for Strategic Sourcing of IT talent
Last month I was listening to an HR expert during a radio interview share his advice on the role of independent assessments in identifying each employee's strengths and weaknesses. He was recalling an un-scientific experiment he conducts in ALL of...